Fast-growing local marketplace app letgo expands into real estate listings

If you’ve been anywhere near a TV in the last year or so, you’ve probably seen a commercial for letgo, an app that allows users to sell unwanted goods to other users who actually want that stuff.

The app functions as an online marketplace, connecting sellers to buyers and vice versa, and since it launched in 2015, letgo has grown considerably.

letgo recently disclosed that its app passed 75 million downloads, and said that users have already posted more than 200 million secondhand listings through the app.

Additionally, comScore recently ranked letgo as the second fastest growing app since 2015, and its ads are seemingly unavoidable on TV.

Up to this point, letgo built it fast-growing business on things like electronics, collectibles, clothing, furniture, cars and more.

But now, letgo is getting into housing.

The company announced on Monday that it is launching a real estate listing section, and will allow users to list homes and apartments for sale or rent on its app.

The move puts letgo even more into direct competition with Craiglist, which also features real estate listings.

letgo will also now compete with Facebook for real estate listings.

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Tami L Barber

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Encore Lending Group LLC

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